D/R DOWNLOAD 4.21

What’s Trending

01/ On Google

  • “Bare necessities travel” trended 2,450% this week as Bare Necessities Tour & Travel’s Nude Cruises secured coverage on industry leading outlets.

02/ With Media

  • Soon-to-launch news website The Messenger is gearing up to begin operations in May. They will cover entertainment, business, politics and sports.

  • BuzzFeed News announced on Thursday that they have officially shut down.

  • Insider announced they will lay off 10% of their staffers as a result of the current state of our economy. 

  • This week journalists were seeking information for faraway vacation destinations, affordable cruises, summer travel deals, balcony cruises, private islands, sustainable boutique hotels and culinary tourist attractions

03/ In The Zeitgeist

  • France’s constitutional court has ruled in favor of Macron’s reform to the French pension system, raising the national retirement age from 62 to 64, after months-long protests. 

  • Coach has announced the launch of sub brand, Coachtopia which aims to be committed to sustainability and ethical production practices, while also using recycled and upcycled material to reduce waste.

  • Over the past five years, India has lost its second-largest forest area. Between 2016 and 2021, India lost a total of 139,123 hectares of forest area as a result of deforestation causing significant environmental issues including soil erosion, loss of biodiversity, and more. 

  • Elon Musk has stated that he wants to develop a new AI program called TruthGPT which he dubs as being a “maximum truth-seeking AI” designed to combat fake news and misinformation on the internet.

  • Instagram has created a new feature which enables users to have five links in their bio sections, which combat the use of Linktree and other third-party tools. 

  • The famed rotunda at Caesars Palace on the Las Vegas Strip will soon be demolished to make room for the upcoming Formula 1 Las Vegas Grand Prix, which will take place from Nov. 16-18.

Industry Insights

  • Large airlines including Delta, American and United are putting measures into place to cut back on flights this summer due to an air traffic controller shortage.

  • Cathay Pacific airlines is introducing their new onboard menu collaboration with Duddell’s, a star-rated Cantonese restaurant in Hong Kong, featuring luxury cuisine dishes like wok-fried lobster, steamed halibut and more.

  • United is making the “largest South Pacific expansion in aviation history” by increasing flights from the U.S. to Australia and New Zealand by 40% this winter.

  • London City Airport is using a new, innovative imaging technology that now allows passengers to bring full-sized liquids through security.

  • On Tuesday, Southwest Airlines experienced technical difficulties to computer systems causing the grounding and delays of thousands of flights across the U.S.

  • All Nippon Airways, which is a Japanese airline, sold business-class tickets at a 94% discount because they accidentally listed them at economy-class pricing due to a technical glitch on their website. 

  • Marriott CEO announces the company's entrance into the all-inclusive realm as they prepare to open an adult only, all-inclusive W Hotel in the Dominican Republic come 2025.

  • Hyatt has launched a new brand called Hyatt Studios which has now been approved to construct 100 new locations with apartment style rooms and the amenities necessary to accommodate long-term stays.

  • Kayak is helping people plan vacations with their tax refund with a newly launched calculator which allows travelers to input their 2022 tax refund and turns it into a flight they can afford. 

  • New York’s Rockefeller Center is planning to convert part of an office tower into the complex’s first hotel, occupying 10 vacant floors above NBC Studios.

  • High pollution levels in Chiang Mai, a northern city in Thailand, have caused disturbances in tourism as hotel bookings in the city have dropped to 45% occupancy, amid government officials urging residents to avoid outdoor activities. 

  • Visitor’s could now be fined up to $300 for loitering in certain areas in Portofino, Italy which will remain until October 15 and enforced every day until 6 pm. 

  • Disneylandis hosting its first ever Pride Nite for two nights in June during Pride month in opposition to Florida’s “Don’t Say Gay” law, to celebrate the LGBTQ+ community and allies.

Best Practices

01/ The Bad

  • Bud Light is receiving backlash from consumers who feel the brand did not adequately defend or protect transgender activist/influencer Dylan Mulvaney after receiving thousands of negative and hateful comments following their collaboration with the brand.

 

You might also like…

The Decker Royal Agency
An integrated communications workshop, The Decker Royal Agency merges the best of traditional public relations tactics with today’s evolving platforms to create programs with a singular purpose: measurable results. Founded by industry veterans, Cathleen Decker and Stacy Royal, the company specializes in travel, hospitality, culinary arts and the relentless pursuit of the things that make life a grand adventure. For more information, visit deckerroyal.com.
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